2026 | Professional

French Design Awards Silver Winner

JUZI

Entrant Company

Shenzhen Junpei Jewelry Group Co., LTD

Category

Product Design - Jewellery

Client's Name

Shenzhen Junpei Jewelry Group Co., LTD

Country / Region

China

Drawing on the growth trajectory and resilient spirit of bamboo in traditional Chinese culture, this piece fuses the warm gold with modern fine jewelry craftsmanship and softens bamboo’s bold lines, creating an exquisite piece of jewelry that balances cultural depth with contemporary style.
Each bamboo joint symbolizes a breakthrough, showing steady growth. Guided by this concept, the design team uses carefully calculated softened lines to shape bamboo joints. These lines wind upward, vividly showing the upward growth of bamboos and embodying the auspicious meaning of “rising higher with each step.” At both ends of the bracelet, teardrop-shaped emeralds and pavé-set diamonds create a visual balance from end to end—signifying “good fortune and rising success.” The bamboo joints are lined with diamonds, lightening the heaviness of pure gold while adding layered depth and shimmering brilliance to the piece and reinforcing the vitality and upward growth trajectory of the bamboo.
Meticulous engraving significantly enhances the surface hardness of the gold, improving its wear resistance. This technique also gives the bracelet a refined texture, faithfully replicating the natural grain of bamboo and seamlessly combining aesthetic appeal with practical durability. The bamboo joints, crafted using filigree technique, feature engraved lines and polished surfaces. The uniform thickness and even spacing produce a delicate, embroidery-like look, lending the gold a layered texture and shimmering brilliance. The diamonds are micro-prong set, with each prong’s spacing and angle meticulously calculated to ensure secure, smooth settings.

Credits

Designer/ Shenzhen Junpei Jewelry Group Co., LTD
Yan Yang
Designer/ Shenzhen Junpei Jewelry Group Co., LTD
Fengjun Shi
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