2025 | Professional

French Design Awards Silver Winner

A Cultural Museum: Reconnecting the Public to Their River

Entrant Company

Yijia Xu

Category

Conceptual Design - Architectural

Client's Name

Country / Region

United States

Nestled on the east bank of the Huangpu River in Shanghai, this cultural museum reimagines the city’s relationship with its waterfront. As the Mother River, it has long been a cradle of cultural and social life, deeply embedded in local history. However, in recent decades, relentless high-rise development has reshaped the riverfront, gradually neglecting the public space’s cultural significance. This project seeks to restore that lost connection by offering a new spatial experience through the urban landscape.
In contrast to Pudong’s ever-rising skyline, the museum embraces horizontality. This design strategy reframes the overwhelming scale of the surroundings into a more intimate, human-centered experience. The approach is twofold: first, through massing, the museum’s volume is broken into multiple sculptural forms that punctuate the waterfront, creating both a landmark and a dynamic public space. Second, through spatial organization, the museum seamlessly integrates with the existing riverside circulation, crafting an interior experience that is both expansive and intimate. Visitors meander through a dynamic interplay of indoor exhibitions and expansive outdoor views, fostering a dialogue between art, the river, and the urban landscape.

More than just a museum, it becomes a cultural anchor—revitalizing the enduring bond between the public and the waterfront, a relationship deeply rooted in the city’s history.

Credits

More Silver Winners
Interior
2025
French Design Awards - The Art of Community

Entrant Company

DA-YI CONSTRUCTION & DEVELOPMENT

Category

Interior Design - Lobby

Interior
2025
French Design Awards - The Elegant Zen

Entrant Company

Art Engineering & Design

Category

Interior Design - Hotels & Resorts

Interior
2025
French Design Awards - Harmonious Circle

Entrant Company

Sweet Interior Design Studio

Category

Interior Design - Restaurants & Café

Product
2025
French Design Awards - CRED

Entrant Company

Zhiwen Qian, Wenbo Guo, Yingyi Shu, Hanyang Yan, Fenghua Shao, Tianmeng Liu, Yao Li, Jingyi Zhu, Qian Qiu, Yiwei Wang

Category

Product Design - New Category: Crypto wallet app