2024 | Professional

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Client's Name
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Moutai represents the pinnacle of luxury in traditional Chinese liquor for its consumers, while Luckin Coffee is the popular coffee brand among the youth. The Moutai Flavored Latte combines these two, offering consumers a novel tasting journey. It injects fresh vitality into the traditional industry while expanding the popularity of emerging brands, epitomizing the perfect fusion of traditional cultural elements and modern consumption trends.
Credits
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Sun Architect & Associates
Category
Architectural Design - Hotels & Resorts
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SAMEI INTERNATIONAL INVESTMENT GROUP LIMITED
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Packaging Design - Wine, Beer & Liquor
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HP Inc.
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Product Design - Computer & Information Technology
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Clink Design Inc.
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Product Design - Pet Care & Accessories